🌶️ What Is ASTA Colour?
ASTA Colour is a measurement defined by the American Spice Trade Association (ASTA) to quantify the extractable color content of spices—especially paprika and related oleoresins. It gauges the concentration of natural red-orange pigments like capsanthin, capsorubin, and β‑carotene, which give paprika its signature colour.
The colour intensity is measured using a spectrophotometer, providing an objective value expressed in ASTA units. One ASTA unit is equivalent to 40 International Color Units (ICU).
đź”´ What Do the Numbers Mean?
Higher ASTA values indicate a deeper, brighter red colour—and typically, better quality. Here’s a general guide to interpreting ASTA scores:
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60–100 ASTA: Standard quality paprika
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120–140 ASTA: Premium grade
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160–180+ ASTA: Top-tier, industrial-grade paprika used when vibrant colour is a must
Some specialty varieties can even exceed 200 ASTA, offering intense colour suitable for high-end culinary or manufacturing use.
⚙️ Making Measurement Easy: The SIA ASTA 20.1 Extractable Colour Instrument
For laboratories and producers looking to streamline the quality control process, tools like the SIA ASTA 20.1 Extractable Colour instrument offer a major advantage.
This instrument is designed for rapid, reliable, and user-friendly determination of ASTA Colour in spices like paprika. Its benefits include:
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Speed: Get accurate ASTA values within minutes, ideal for high-throughput labs or production environments.
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Ease of Use: Intuitive interface and simplified sample preparation reduce the need for extensive training.
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Consistency: Built-in calibration and standardized optics ensure reproducible results across batches.
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Compliance: Fully aligned with ASTA Method 20.1, so you’re meeting industry standards.
Whether you’re in R&D, quality assurance, or procurement, the SIA ASTA 20.1 empowers your team to confidently assess colour strength and make faster decisions.
🎯 Why ASTA Colour Matters
Whether you’re a food producer, spice buyer, or home cook, understanding ASTA Colour helps you choose the right paprika for your needs. Here’s why it matters:
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Visual Appeal: Richer pigments make food more appetizing.
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Consistency: Ensures colour uniformity in recipes and products.
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Commercial Value: Higher ASTA ratings often mean better quality—and higher price.
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Functionality: In sauces, rubs, and blends, bold colour is often as important as flavour.
đź‘€ Seeing the Difference
Visual charts often show how paprika shifts in colour from ASTA 40 to 120+, going from pale orange to a deep, intense red. These references are especially useful for food professionals who need to match specific visual standards.
âś… Final Thoughts
ASTA Colour is more than a technical spec—it’s a shortcut to understanding the quality, consistency, and value of your paprika. And with tools like the SIA ASTA 20.1 Extractable Colour instrument, measuring and managing that quality has never been easier.
If you’re aiming for vibrant colour and standout presentation in your cooking or food products, look for paprika with an ASTA rating of 120 or higher—and make sure you’re measuring it with precision.

